Online Bachelor's Degree
Marketing
Marketing
Bachelor of ScienceAT A GLANCE
- 120 credits
- Up to 90 Credits Accepted
- All courses are available online or on-site
- Hybrid course format available
TUITION
- $250 per credit
Next Session Starts
January 10Attain the marketing skills and business acumen vital to today's global business environment with an online marketing degree
Fueled by increasing globalization and the developing role of the internet in business, the field of marketing is constantly evolving. As global competition intensifies, organizations increasingly rely on skilled professionals to identify and develop profitable new products and markets.
This program is also available as a minor.
- Courses
- Requirements
- Sequence
Total Credits Required: 120
Required Major Courses: 36
- (3 Credits, BMGT 110)
- (3 Credits, BMGT 330)
- (3 Credits, MRKT 310)
- (3 Credits, MRKT 354)
- (3 Credits, MRKT 394)
- (3 Credits, MRKT 410)
- (3 Credits, MRKT 412)
- (3 Credits, MRKT 458)
- (3 Credits, MRKT 311) or any upper-level MRKT course
- (3 Credits, MRKT 314) or any upper-level MRKT course
- (3 Credits, MRKT 354) or any upper-level MRKT course
- (3 Credits, MRKT 495)
UMGC outlines the options available to fulfill the 41 credits of general education coursework for bachelor's degrees on the General Education Requirements webpage.
In addition to the major, elective, and general education courses and requirements outlined on this page, please review the overall bachelor's degree requirements.
This is our recommended course sequence to progress through this program. You may take multiple courses simultaneously, up to your course load limit. You cannot take a prerequisite with its subsequent course during the same session. Your plan will be unique and dependent on multiple factors, including the number of credits you transfer to this program. Contact an advisor if you have any questions about this plan, course alternatives, or your course load limit.
| Sequence | Course | Requirement(s) Fulfilled |
| 1 | (3 Credits, PACE 111B) | General Education: Research & Computing Literacy |
| 2 | (1 Credit, LIBS 150) | General Education: Research & Computing Literacy |
| 3 | (3 Credits, WRTG 111) | General Education: Communication |
| 4 | (3 Credits, WRTG 112) | General Education: Communication |
| 5 | (3 Credits, NUTR 100) | General Education: Biological & Physical Sciences |
| 6 | (3 Credits, MRKT 310) | Major |
| 7 | (3 Credits, SPCH 100) | General Education: Communication |
| 8 | (3 Credits, MATH 105) | General Education: Math |
| 9 | (3 Credits, IFSM 300) | General Education: Research & Computing Literacy; Major |
| 10 | (3 Credits, BMGT 110) | Major |
| 11 | (3 Credits, HUMN 100) | General Education: Arts & Humanities |
| 12 | (4 Credits, BIOL 103) | General Education: Biological & Physical Sciences |
| 13 | (3 Credits, ECON 201) | General Education: Behavioral & Social Sciences; Major |
| 14 | (3 Credits, ARTH 334) | General Education: Arts & Humanities |
| 15 | 3-credit elective course | Elective |
| 16 | (3 Credits, ECON 203) | General Education: Behavioral & Social Sciences; Major |
| 17 | (3 Credits, MRKT 354) | Major |
| 18 | 3-credit elective course | Elective |
| 19 | (3 Credits, BMGT 330) | Major |
| 20 | 3-credit elective course | Elective |
| 21 | (3 Credits, MRKT 394) | Major |
| 22 | 3-credit elective course | Elective |
| 23 | (3 Credits, MRKT 410) | Major |
| 24 | (3 Credits, WRTG 394) | General Education: Communication |
| 25 | 3-credit elective course | Elective |
| 26 | (3 Credits, MRKT 458) | Major |
| 27 | 3-credit elective course | Elective |
| 28 | 3-credit elective course | Elective |
| 29 | (3 Credits, MRKT 412) | Major |
| 30 | 3-credit elective course | Elective |
| 31 | 3-credit elective course | Elective |
| 32 | (3 Credits, MRKT 311) | Major |
| 33 | 3-credit elective course | Elective |
| 34 | 3-credit elective course | Elective |
| 35 | (3 Credits, MRKT 314) | Major |
| 36 | 3-credit elective course | Elective |
| 37 | (3 Credits, MRKT 454) | Major |
| 38 | 3-credit elective course | Elective |
| 39 | 3-credit elective course | Elective |
| 40 | (3 Credits, MRKT 495) | Major |
| 41 | (1 Credit, CAPL 398A) | Elective |
Total Credits Required: 120
Required Major Courses: 36
- (3 Credits, BMGT 110)
- (3 Credits, BMGT 330)
- (3 Credits, MRKT 310)
- (3 Credits, MRKT 354)
- (3 Credits, MRKT 394)
- (3 Credits, MRKT 410)
- (3 Credits, MRKT 412)
- (3 Credits, MRKT 458)
- (3 Credits, MRKT 311) or any upper-level MRKT course
- (3 Credits, MRKT 314) or any upper-level MRKT course
- (3 Credits, MRKT 354) or any upper-level MRKT course
- (3 Credits, MRKT 495)
UMGC outlines the options available to fulfill the 41 credits of general education coursework for bachelor's degrees on the General Education Requirements webpage.
In addition to the major, elective, and general education courses and requirements outlined on this page, please review the overall bachelor's degree requirements.
This is our recommended course sequence to progress through this program. You may take multiple courses simultaneously, up to your course load limit. You cannot take a prerequisite with its subsequent course during the same session. Your plan will be unique and dependent on multiple factors, including the number of credits you transfer to this program. Contact an advisor if you have any questions about this plan, course alternatives, or your course load limit.
| Sequence | Course | Requirement(s) Fulfilled |
| 1 | (3 Credits, PACE 111B) | General Education: Research & Computing Literacy |
| 2 | (1 Credit, LIBS 150) | General Education: Research & Computing Literacy |
| 3 | (3 Credits, WRTG 111) | General Education: Communication |
| 4 | (3 Credits, WRTG 112) | General Education: Communication |
| 5 | (3 Credits, NUTR 100) | General Education: Biological & Physical Sciences |
| 6 | (3 Credits, MRKT 310) | Major |
| 7 | (3 Credits, SPCH 100) | General Education: Communication |
| 8 | (3 Credits, MATH 105) | General Education: Math |
| 9 | (3 Credits, IFSM 300) | General Education: Research & Computing Literacy; Major |
| 10 | (3 Credits, BMGT 110) | Major |
| 11 | (3 Credits, HUMN 100) | General Education: Arts & Humanities |
| 12 | (4 Credits, BIOL 103) | General Education: Biological & Physical Sciences |
| 13 | (3 Credits, ECON 201) | General Education: Behavioral & Social Sciences; Major |
| 14 | (3 Credits, ARTH 334) | General Education: Arts & Humanities |
| 15 | 3-credit elective course | Elective |
| 16 | (3 Credits, ECON 203) | General Education: Behavioral & Social Sciences; Major |
| 17 | (3 Credits, MRKT 354) | Major |
| 18 | 3-credit elective course | Elective |
| 19 | (3 Credits, BMGT 330) | Major |
| 20 | 3-credit elective course | Elective |
| 21 | (3 Credits, MRKT 394) | Major |
| 22 | 3-credit elective course | Elective |
| 23 | (3 Credits, MRKT 410) | Major |
| 24 | (3 Credits, WRTG 394) | General Education: Communication |
| 25 | 3-credit elective course | Elective |
| 26 | (3 Credits, MRKT 458) | Major |
| 27 | 3-credit elective course | Elective |
| 28 | 3-credit elective course | Elective |
| 29 | (3 Credits, MRKT 412) | Major |
| 30 | 3-credit elective course | Elective |
| 31 | 3-credit elective course | Elective |
| 32 | (3 Credits, MRKT 311) | Major |
| 33 | 3-credit elective course | Elective |
| 34 | 3-credit elective course | Elective |
| 35 | (3 Credits, MRKT 314) | Major |
| 36 | 3-credit elective course | Elective |
| 37 | (3 Credits, MRKT 454) | Major |
| 38 | 3-credit elective course | Elective |
| 39 | 3-credit elective course | Elective |
| 40 | (3 Credits, MRKT 495) | Major |
| 41 | (1 Credit, CAPL 398A) | Elective |